Microsoft Plans To Launch A Game Transmission Service

Microsoft's Phil Spencer said the company plans to launch a game streaming service over the next three years. In an interview with Bloomberg, published today, the executive vice president of Xbox says that certain types of content will not require a console.

The interview, which took place just before the launch of the updated Xbox One X console, was short but powerful. In this paper, Spencer has expressed the desire to go ahead or acquire one or more studies of new games to help revitalize the Xbox brand.

"We have to grow up," said Spencer, "and I hope to do it."

But the real news was eliminated almost as an aside, and arrived late in the article:

Microsoft is expected to launch a streaming service that does not require a console for certain types of content in the next three years, Spencer said. A 2012 test of this service within the company was too expensive and never reached the market, but Microsoft's progress in Azure cloud services in recent years is changing the economy and the quality level.

Microsoft is currently offering Xbox Game Pass, a subscription service that allows users to download and play a selection of Xbox titles for $ 9.99 per month. The launch of a game transmission service would take Microsoft on a par with Sony, which has its own streaming service called PlayStation Now. In July of this year, Sony announced that PS Now would include the titles of the current generation, which means that Windows PC subscribers can now transmit PS4 games directly to their computer.